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We create experiences that matter_

As award-winning experience designers, we know how to listen actively, empathise with our audience, and connect with our environment.

We create experiences
that matter_

As award-winning experience designers, we know how to listen actively, empathise with our audience, and connect with our environment.

Our purpose

We inspire people to act for positive global change.

How we generate impact

formula D_ has several strategies to generate impact.

01We work on projects that support the United Nations Sustainable Development Goals (SDGs).

02We champion high-impact projects with all of our partners.

03We push the SDG agenda with our existing clients.

04We don’t work for destructive industries or projects linked to human and animal rights abuses.

Partners and special projects

Together with our partners, we’ve worked to enable, empower and inspire new perspectives on energy solutions, the conservation of endangered species and sustainability.

Mishkat Science Centre

Mishkat Nuclear, Wind and Energy of the Future Exhibit

formula D_ developed an immersive learning experience for the Mishkat Interactive Center for Atomic and…

King Abdullah University of Science & Technology (KAUST), Saudi Arabia

The Hall of Failure

A unique experience that celebrates failure. A pop-up interactive activation that puts a positive spin…

Constitution Hill

Old Fort Visitor Experience

The Old Fort on the Constitution Hill precinct has undergone a visitor experience upgrade, designed…