EDUCATION CULTURE AND HERITAGE
The Edge
King Adbdullah University of Science & Technology (KAUST)
Using art, powerful text prompts, VR and AR, visitors are challenged to change their thinking, make art and immerse themselves in a new reality.
Can we use art and creativity to change our mindset? This central question formed the foundation of an immersive exhibit at KAUSTโs Winter Enrichment Program in Saudi Arabia.
The Edge challenges participants to overcome limiting thinking and to redefine their life and work. This interactive journey takes participants through three steps: inspiration, self-reflection and creative expression, and sets them up for a new reality.
At the edge of the exhibit, visitors meet a group of creative pioneers who are exploring the edge of whatโs possible, and whose work celebrates creative process, reflecting on personal limitations and journeying past a fixed mindset.
With that idea in mind, participants are challenged to โthink beyond the edgeโ and enter into an immersive walkway thatโs dominated by large monochromatic phrases that demonstrate a fixed mindset.
โOther people are better than you.โ โYou canโt do this.โ These phrases put forward a challenge of self reflection, and prepare audiences to step into the exhibitsโ abundant and creative heart. Here, with walls seeped in colour and examples of a growth mindset, they can engive in creativity, play and self-expression.
This message is anchored in interactive exhibits, including applications powered by AI art generators, VR scenarios that explore boundless possibilities, as well as physical backdrops where participants can contribute to communal art projects.